El Marketing de las naciones una aproximación estratégica a la creación de la riqueza nacional
Main Author: | |
---|---|
Other Authors: | , |
Format: | Book |
Language: | Castellano |
Published: |
Barcelona [etc.] :
Paidós
1998
|
Series: | Paidós estado y sociedad ;
60 |
Subjects: | |
See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004154979706719 |
Item Description: | Reimpressions: 2009 Tít. orig.: The Marketing of nations. A strategic approach to building national wealth |
---|---|
Physical Description: | 542 p. : il., taules, quadres ; 24 cm |
ISBN: | 9788449305672 |