Cita APA (7a ed.)

Ceppas, F., & Cuneo Zúñiga, A. R. (2009). Fighting private labels: How national brands face retailer brand competition.

Cita Chicago Style (17a ed.)

Ceppas, Filipa, y Andrés Ricardo Cuneo Zúñiga. Fighting Private Labels: How National Brands Face Retailer Brand Competition. 2009.

Cita MLA (9a ed.)

Ceppas, Filipa, y Andrés Ricardo Cuneo Zúñiga. Fighting Private Labels: How National Brands Face Retailer Brand Competition. 2009.