Doole, I., & Lowe, R. (2008). International marketing strategy: Analysis, development and implementation (5th ed.). Cengage Learning EMEA.
Cita Chicago Style (17a ed.)Doole, Isobel, y Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. 5th ed. London: Cengage Learning EMEA, 2008.
Cita MLA (9a ed.)Doole, Isobel, y Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. 5th ed. Cengage Learning EMEA, 2008.
Precaución: Estas citas no son 100% exactas.