Business marketing management a strategic view of industrial and organizational markets

Bibliographic Details
Main Author: Hutt, Michael D. (-)
Other Authors: Speh, Thomas W.
Format: Book
Language:Inglés
Published: Australia [etc.] : Thomson 2004
Edition:8th ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991002930829706719
Description
Item Description:Índex
Physical Description:XXX, 714 p. : il., taules, gràf.; 26 cm
Bibliography:Referències bibliogràfiques
ISBN:9780324190434