APA (7th ed.) Citation

Johnson, W. (2004). Powerhouse marketing plans: 14 outstanding real-life plans and what you can learn from them to supercharge your own campaigns. Amacom.

Chicago Style (17th ed.) Citation

Johnson, Winslow. Powerhouse Marketing Plans: 14 Outstanding Real-life Plans and What You Can Learn from Them to Supercharge Your Own Campaigns. New York: Amacom, 2004.

MLA (9th ed.) Citation

Johnson, Winslow. Powerhouse Marketing Plans: 14 Outstanding Real-life Plans and What You Can Learn from Them to Supercharge Your Own Campaigns. Amacom, 2004.