Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations

Customer satisfaction research management a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations

Detalles Bibliográficos
Autor principal: Allen, Derek R. (-)
Formato: Libro
Idioma:Inglés
Publicado: Milwaukee : ASQ Quality Press 2004
Materias:
Consumidors
Consumidors > Actituds
Consumidors > Preferències
Consumidors > Satisfacció
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991002865299706719

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