Cita APA (7a ed.)

Seybold, P. B. (2002). CMR Customer Relationship Management. Deusto.

Cita Chicago Style (17a ed.)

Seybold, Patricia B. CMR Customer Relationship Management. Bilbao: Deusto, 2002.

Cita MLA (9a ed.)

Seybold, Patricia B. CMR Customer Relationship Management. Deusto, 2002.