Estrategias de marketing teoría y casos
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | Castellano |
| Published: |
Madrid :
Pirámide
2002
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| Series: | Economía y empresa (Ediciones Pirámide)
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| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991002793649706719 |
| Physical Description: | 757 p. : il. col., gràf., quadres; 24 cm |
|---|---|
| Bibliography: | Bibliogr.: p. 733-757 |
| ISBN: | 9788436816402 |
