Comportamiento del consumidor decisiones y estrategia de marketing
Main Author: | |
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Format: | Book |
Language: | Castellano |
Published: |
Madrid :
ESIC
2001
|
Edition: | 4a ed. rev. y act |
Subjects: | |
See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991002779899706719 |
Physical Description: | 489 p. : il., gràf.; 24 cm |
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Bibliography: | Bibliografia |
ISBN: | 9788473562898 |