Cita APA (7a ed.)

Larréché, J., & Gatignon, H. (1998). Markstrat 3: The strategic marketing simulation. South-Western College.

Cita Chicago Style (17a ed.)

Larréché, Jean-Claude, y Hubert Gatignon. Markstrat 3: The Strategic Marketing Simulation. Cincinnati (Ohio): South-Western College, 1998.

Cita MLA (9a ed.)

Larréché, Jean-Claude, y Hubert Gatignon. Markstrat 3: The Strategic Marketing Simulation. South-Western College, 1998.