Cateora, P. R., & Graham, J. L. (2008). International marketing (14th ed. rev.). McGraw Hill.
Chicago Style (17th ed.) CitationCateora, Philip R., and John L. Graham. International Marketing. 14th ed. rev. New York: McGraw Hill, 2008.
MLA (9th ed.) CitationCateora, Philip R., and John L. Graham. International Marketing. 14th ed. rev. McGraw Hill, 2008.
Warning: These citations may not always be 100% accurate.