Sutton, R. I. (2002). Weird ideas that work: 11 1/2 practices for promoting, managing, and sustaining innovation. The Free Press.
Cita Chicago Style (17a ed.)Sutton, Robert I. Weird Ideas That Work: 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation. New York: The Free Press, 2002.
Cita MLA (9a ed.)Sutton, Robert I. Weird Ideas That Work: 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation. The Free Press, 2002.
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