Capon, N. (2007). Managing marketing in the 21st century: Developing & implementing the market strategy. Wessex.
Cita Chicago Style (17a ed.)Capon, Noel. Managing Marketing in the 21st Century: Developing & Implementing the Market Strategy. New York: Wessex, 2007.
Cita MLA (9a ed.)Capon, Noel. Managing Marketing in the 21st Century: Developing & Implementing the Market Strategy. Wessex, 2007.
Precaución: Estas citas no son 100% exactas.