Marketing plans how to prepare them, how to use them

Bibliographic Details
Main Author: MacDonald, Malcolm H.B (-)
Corporate Author: Institute of Marketing (-)
Format: Book
Language:Inglés
Published: Amsterdam : Elsevier cop. 2007
Edition:6th ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991002529639706719
Description
Item Description:Índex
Amb exercicis i solucions
Physical Description:675 p. ; 25 cm
ISBN:9780750683869