MacDonald, M. H. (2007). Marketing plans: How to prepare them, how to use them (6th ed.). Elsevier.
Cita Chicago Style (17a ed.)MacDonald, Malcolm H.B. Marketing Plans: How to Prepare Them, How to Use Them. 6th ed. Amsterdam: Elsevier, 2007.
Cita MLA (9a ed.)MacDonald, Malcolm H.B. Marketing Plans: How to Prepare Them, How to Use Them. 6th ed. Elsevier, 2007.
Precaución: Estas citas no son 100% exactas.