Jeannet, J. (1995). Cases in international marketing (2nd ed.). Prentice Hall.
Cita Chicago Style (17a ed.)Jeannet, Jean-Pierre. Cases in International Marketing. 2nd ed. Englewwod Cliffs, N.J.: Prentice Hall, 1995.
Cita MLA (9a ed.)Jeannet, Jean-Pierre. Cases in International Marketing. 2nd ed. Prentice Hall, 1995.
Precaución: Estas citas no son 100% exactas.