Cheverton, P. (2004). Key account management in financial services: A complete action kit of tools and techniques for avhieving profitable key supplier status (3rd ed.). Kogan Page.
Cita Chicago Style (17a ed.)Cheverton, Peter. Key Account Management in Financial Services: A Complete Action Kit of Tools and Techniques for Avhieving Profitable Key Supplier Status. 3rd ed. London: Kogan Page, 2004.
Cita MLA (9a ed.)Cheverton, Peter. Key Account Management in Financial Services: A Complete Action Kit of Tools and Techniques for Avhieving Profitable Key Supplier Status. 3rd ed. Kogan Page, 2004.
Precaución: Estas citas no son 100% exactas.