Marketing management

Bibliographic Details
Main Author: Kotler, Philip (-)
Other Authors: Keller, Kevin Lane, 1956-
Format: Book
Language:Inglés
Published: Upper Saddle River : Prentice Hall cop. 2006
Edition:12th ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991002218919706719
Description
Physical Description:XXXIX, 729 p. : il.; 29 cm
Bibliography:Bibliografia. Índex
ISBN:9780131457577