Morris, D. (2003). Marketing strategy: A storytelling approach. University of New Haven Press.
Chicago Style (17th ed.) CitationMorris, David. Marketing Strategy: A Storytelling Approach. West Haven, Conn.: University of New Haven Press, 2003.
MLA (9th ed.) CitationMorris, David. Marketing Strategy: A Storytelling Approach. University of New Haven Press, 2003.
Warning: These citations may not always be 100% accurate.