Services marketing integrating customer focus across the firm

Bibliographic Details
Main Author: Zeithaml, Valarie A. (-)
Other Authors: Bitner, Mary Jo
Format: Book
Language:Inglés
Published: Boston : McGraw-Hill/Irwin cop. 2003
Edition:3rd ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991001984179706719

Similar Items