Marketing for hospitality and tourism

Bibliographic Details
Main Author: Kotler, Philip (-)
Other Authors: Bowen, John (John T.), 1948-, Makens, James C.
Format: Book
Language:Inglés
Published: Upper Saddle River, NJ : Prentice-Hall 2010
Edition:5th ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991001902169706719
Description
Item Description:Índex
Physical Description:xxiii ,683 p. : col. il. ; 26 cm
Bibliography:Bibliografia
ISBN:9780132453134