APA (7th ed.) Citation

Darymple, D. J., & Parsons, L. J. (2000). Marketing management: Text and cases (7th ed.). John Wiley & Sons.

Chicago Style (17th ed.) Citation

Darymple, Douglas J., and Leonard J. Parsons. Marketing Management: Text and Cases. 7th ed. New York: John Wiley & Sons, 2000.

MLA (9th ed.) Citation

Darymple, Douglas J., and Leonard J. Parsons. Marketing Management: Text and Cases. 7th ed. John Wiley & Sons, 2000.