APA (7th ed.) Citation

Kotabe, M., & Helsen, K. (2001). Global marketing management (2nd ed.). John Wiley & Sons.

Chicago Style (17th ed.) Citation

Kotabe, Masaaki, and Kristiaan Helsen. Global Marketing Management. 2nd ed. New York: John Wiley & Sons, 2001.

MLA (9th ed.) Citation

Kotabe, Masaaki, and Kristiaan Helsen. Global Marketing Management. 2nd ed. John Wiley & Sons, 2001.