Data mining techniques for marketing, sales, and customer relationship management

Bibliographic Details
Main Author: Linoff, Gordon (-)
Other Authors: Berry, Michael J. A.
Format: Book
Language:Inglés
Published: Indiana : Wiley Publishing, Inc cop. 2011
Edition:3rd ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991001663329706719
Description
Physical Description:XL, 847p. : gràf. ; 24 cm
Bibliography:Índex
ISBN:9780470650936