Cita APA (7a ed.)

Levitt, T. (1986). The Marketing imagination (New, expanded ed.). Free Press, Collier MacMillan.

Cita Chicago Style (17a ed.)

Levitt, Theodore. The Marketing Imagination. New, expanded ed. New York : London: Free Press, Collier MacMillan, 1986.

Cita MLA (9a ed.)

Levitt, Theodore. The Marketing Imagination. New, expanded ed. Free Press, Collier MacMillan, 1986.