Net gain expanding markets through virtual communities

Bibliographic Details
Main Author: Hagel, John (-)
Other Authors: Armstrong, Arthur G.
Format: Book
Language:Inglés
Published: Boston, Mass. : Harvard Business School Press cop. 1997
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991001140119706719
Description
Physical Description:XV, 235 p. ; 23 cm
Bibliography:Bibliografia. Índex
ISBN:9780875847597