Marketing management analysis, planning, implementation and control
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Englewood Cliffs :
Prentice Hall
cop. 1994
|
| Edition: | 8th ed |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991000865629706719 |
| Physical Description: | 801 p. ; 25 cm |
|---|---|
| ISBN: | 9780137228515 |
