Cita APA (7a ed.)

Urban, G. L., Hauser, J. R., & Dholakia, N. (1987). Essentials of new product management. Prentice-Hall.

Cita Chicago Style (17a ed.)

Urban, Glen L., John R. Hauser, y Nikhilesh Dholakia. Essentials of New Product Management. Englewood Cliffs (N.J.): Prentice-Hall, 1987.

Cita MLA (9a ed.)

Urban, Glen L., et al. Essentials of New Product Management. Prentice-Hall, 1987.