Marketing management a planning approach
| Main Author: | |
|---|---|
| Format: | Microfilm |
| Language: | Inglés |
| Published: |
Reading, Mass. :
Addison Wesley
1980
|
| Series: | World student series ;
3168 Addison-Wesley series in marketing |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991000033109706719 |
| Item Description: | Índex p. 565-576 |
|---|---|
| Physical Description: | XXVIII, 576 p. ; 24 cm |
| Bibliography: | Bibliografia |
| ISBN: | 9780201030570 |
