Jean-Claude Usunier

Jean-Claude Usunier is an Honorary Professor of Marketing at HEC Lausanne, Switzerland, and author of various books on marketing and culture, including ''International Marketing: A Cultural Approach'', ''Marketing Across Cultures'' and ''International and Cross-Cultural Management Research''. Provided by Wikipedia
Showing 1 - 10 results of 10 for search 'Usunier, Jean-Claude', query time: 0.02s Refine Results
  1. 1
    Marketing across cultures
    by Usunier, Jean-Claude
    Published 2009
    Other Authors: “…Usunier, Jean-Claude…”
    Book
  2. 2
    Marketing across cultures
    by Usunier, Jean-Claude
    Published 2005
    Other Authors: “…Usunier, Jean-Claude…”
    Biblioteca Universidad de Deusto (Other Sources: Biblioteca Universitat Ramon Llull)
    Book
  3. 3
    International marketing : a cultural approach
    by Usunier, Jean-Claude
    Published 1993
    Other Authors: “…Usunier, Jean-Claude…”
    Book
  4. 4
    International and cross-cultural management research
    by Usunier, Jean-Claude
    Published 1998
    Other Authors: “…Usunier, Jean-Claude…”
    Book
  5. 5
    Environnement international et gestion de l'exportation
    by Usunier, Jean-Claude
    Published 1985
    Other Authors: “…Usunier, Jean-Claude…”
    Microfilm
  6. 6
    Marketing across cultures
    by Usunier, Jean-Claude
    Published 2013
    Other Authors: “…Usunier, Jean-Claude…”
    Book
  7. 7
    Pratique de la prévision à court terme : conception de systèmes de prévision
    by Usunier, Jean-Claude
    Published 1982
    Other Authors: “…Usunier, Jean-Claude…”
    Book
  8. 8
    Marketing across cultures
    by Usunier, Jean-Claude
    Published 1996
    Other Authors: “…Usunier, Jean-Claude…”
    Book
  9. 9
    Marketing across cultures
    by Usunier, Jean-Claude
    Published 2000
    Other Authors: “…Usunier, Jean-Claude…”
    Biblioteca Universitat Ramon Llull (Other Sources: Biblioteca de la Universidad de Navarra)
    Book
  10. 10
    Pratique de la prévision des ventes : conception de systèmes
    by Bourbonnais, Régis
    Published 1997
    Other Authors:
    Book

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