Mostrando 1 - 20 Resultados de 192 Para Buscar 'Marketing Science Institute', tiempo de consulta: 0.02s Limitar resultados
  1. 1
    Developing a market orientation
    Publicado 1999
    “…Marketing Science Institute…”
    Biblioteca Universitat Ramon Llull (Otras Fuentes: Biblioteca Universidad de Deusto)
    Libro
  2. 2
    Young scholars program
    Publicado 2001
    “…Marketing Science Institute…”
    Libro
  3. 3
    Ready, set, go! : creativity, innovation, and new products
    por Cheema, Amar
    Publicado 2000
    “…Marketing Science Institute…”
    Libro
  4. 4
    Business strategic orientation, information systems strategic orientation and strategic alignment
    Publicado 1996
    “…Marketing Science Institute…”
    Libro
  5. 5
    Relationship governance in a vertical network context
    por Heide, Jan B.
    Publicado 2001
    “…Marketing Science Institute…”
    Libro
  6. 6
    A product-market-based measure of brand equity
    por Ailawadi, Kusum L.
    Publicado 2002
    “…Marketing Science Institute…”
    Libro
  7. 7
    Decision difficulty in bundle choice : the role of complexity, uniqueness, and similarity
    por Agarwal, Manoj K.
    Publicado 2002
    “…Marketing Science Institute…”
    Libro
  8. 8
    The effect of store brand share on retail margins : an empirical analysis
    por Ailawadi, Kusum L.
    Publicado 2002
    “…Marketing Science Institute…”
    Libro
  9. 9
    Evolving relationships of retailers and manufacturers
    Publicado 1992
    “…Marketing Science Institute…”
    Libro
  10. 10
    Managing retailer cooperation with manufacturer-sponsored promotions : an empirical examination
    por Heide, Jan B.
    Publicado 1997
    “…Marketing Science Institute…”
    Libro
  11. 11
    Designing positively evaluated logos
    por Henderson, Pamela W.
    Publicado 1996
    “…Marketing Science Institute…”
    Libro
  12. 12
    What does it take to take advantage of product innovation?
    por Dougherty, Deborah
    Publicado 1996
    “…Marketing Science Institute…”
    Libro
  13. 13
    Using mini-concepts to identify opportunities for really new product functions
    por Durgee, Jeffrey F.
    Publicado 1996
    “…Marketing Science Institute…”
    Libro
  14. 14
    Developing customers, products and markets for services
    Publicado 1996
    “…Marketing Science Institute…”
    Libro
  15. 15
    To standardize or not to standardize : marketing mix effectiveness in Europe
    por Gatignon, Hubert
    Publicado 1995
    “…Marketing Science Institute…”
    Libro
  16. 16
    MSI reports
    Publicado 2003
    “…Marketing Science Institute…”
    Revista
  17. 17
    Report summaries collection
    Publicado 1993
    “…Marketing Science Institute…”
    Revista
  18. 18
    Preproduction market potential assessment of innovative consumer products
    por Grover, Rajiv
    Publicado 1998
    “…Marketing Science Institute…”
    Libro
  19. 19
    Climbing the commitment ladder : the impact on customer commitment of disconfirmation of service expectations
    por White, Susan S.
    Publicado 1998
    “…Marketing Science Institute…”
    Libro
  20. 20
    Market orientation, performance and the moderating influence of competitive environment
    por Slater, Stanley F.
    Publicado 1992
    “…Marketing Science Institute…”
    Libro

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